Get Found by New Patients
When you advertise to prospective patients in a traditional method (e.g. radio or direct mail), you’re interrupting their day – and they may not even want a new dentist. However, search engine optimization (SEO) helps you use the Internet to your advantage – by getting in front of prospective patients in the moment they are looking for a dentist.
Simply put, SEO brings visitors to your website by helping your practice appear high on the list of results when prospective patients search for a dentist or doctor online. Over 85% of searchers do not go past the first page of results, so where you appear is critical. As far as SEO is concerned, if you’re not on the first page, you may as well be on the last.
We offer three different Search Engine Optimization packages (Advanced, Premium, and Elite), each designed with your practice-specific needs in mind. Below is a deeper look into the details of your SEO journey, along with a comparison chart to see which package may best fit the needs of your practice.
The Search Engine Optimization Journey
The process of search engine optimization can be mystifying. To help you leverage and understand our SEO strategy, we provided a 11-step roadmap below to provide transparency into the process.
1. CAMPAIGN SET-UPYour SEO team is comprised of experts who specialize in white hat SEO techniques and best practices to help you achieve top-notch results.
7. DIRECTORY SUBMISSIONTo maximize your visibility, we get you listed on key online business directories.For Premium and Elite, your practice is submitted to industry-specific professional directories.
2. STRATEGIC CONSULTATIONWe evaluate your search engine footprint and leverage your brand opportunities to lay out strategic and tactical plans.
8. SOCIAL MEDIA SET-UPWe create a consistent brand between your website and today’s top social media sites. Available only with Premium and Elite.
3. KEYWORD RESEARCHWe identify the top keywords prospective patients use when searching for your services based on your specialties, location, and best quality traffic.
9. BLOG SETUP & POSTINGRelevant, high-quality content is an important factor in SEO. We set up your practice’s blog and post custom articles on your behalf. Available only with Premium and Elite.
4. CUSTOM CONTENTWe create custom content for your most important website pages to improve your rankings. Number of custom content pages varies by SEO package.
10. MONTHLY REPORTINGEasy-to-read reports that track key performance indicators such as top ranking keywords, traffic sources, site visits and page views.
5. ON-PAGE WEBSITE OPTIMIZATIONTo help search engines easily understand your site, we create header tags, descriptions, image alt text, titles, and an XML sitemap. Elite includes expanded keyword research, tier 2 page optimization, and internal linking
11. CAMPAIGN MANAGEMENT
30 point Improvement ProcessThis ongoing evaluation ensures your SEO strategy is continually performing at its best.
6. LOCAL BUSINESS LISTINGSWe add your practice on Google, Bing, Yahoo, and Yelp, then optimize those listings to ensure 100% accuracy and thorough information. Premium and Elite get 10 photos uploaded and optimized.
Three Different Package Options Available
Every practice has their own unique needs and goals. That’s why we offer three different SEO packages that are all focused on one goal: helping you succeed.
- Campaign Setup
- On-page Optimization
- 3 Campaign Targets with Custom Content
- Monthly Campaign Management
- Monthly Reporting to Track Key Performance Indicators
All Advanced Features Plus:
- 2 Additional Campaign Targets (5 Total)
- Blog Setup
- 4 Custom Blog Posts Each Year
- Local Business Optimization with 10 Photos
- Social Media Setup
All Advanced and Premium Features Plus:
- Additional Tier 2 Page Optimization to Better Support Your Specialties and Subspecialties
- 5 Additional Campaign Targets (10 Total)
- 2 Additional Custom Blog Posts Each Year (6 Total)
- Submission to Up to 40 Online Directories
Get in front of new patients today! Request a free demo to see how we help you get higher rankings on search engines.
Dental Search Engine Optimization Services by
Practice GPS Marketer is brought to you by ProSites.